TVSN and Seven strike new broadcast deal

Leading shopping brand set to join Seven and 7plus in 2024 

TVSN Channel Pty Ltd (TVSN) and the Seven Network – Australia’s most watched TV and  digital network – have signed a new agreement for the exclusive free-to-air national  broadcast of the leading Australian shopping channel TVSN on Seven and 7plus nationally. 

TVSN is Australia’s leading video e-commerce retailer with a live and on-demand presence  through subscription and free-to-air television, e-commerce sites, and mobile applications.  Operating 24 hours a day and seven days a week, TVSN entertains, informs and inspires  customers with high-quality products presented via leading experts and international  celebrities, live demonstrations and customer testimonials.  

Effective 1 July 2024, TVSN will transition all its Australian metropolitan and regional free-to air broadcasts from its existing partners, TEN and WIN, to Seven. It will be available on  Channel 77 in the capital cities, Channel 67 in regional markets and 7plus nationally.  

TVSN’s Chief Executive Officer Judy Deuchar said the new partnership with Seven will  catapult the TVSN offer to the next level of experiential retail. 

“We are excited about this new media and distribution partnership with Seven,” she said. 

“At TVSN, we are leaders in selling through video content, bringing customers the best local  and exclusive international brands, much-loved products, and unique celebrity finds.” 

“This partnership will deliver an enhanced viewing experience to a wider audience across  the vast dynamic network of Seven’s metro and regional audiences as well as their growing  digital platforms,” Ms Deuchar said.  

Seven West Media Chief Revenue Officer, Kurt Burnette, said: “TVSN is a significant player  in the home shopping experience and the broader premium video marketplace, which is a  key focus for Seven. We are delighted to welcome the brand to Seven. 

“TVSN will be an attractive addition to the great content of Seven and 7plus, and our  strategy to engage and connect with Australians consumers in new ways. The move by  TVSN to the screens of Seven also highlights the effectiveness of the Seven West Media  assets as the best in market to grow brands, sell product and offer content distribution and  amplification.” 

TVSN is part of Direct Group, a leading direct-to-consumer retailer with a portfolio of online,  social and catalogue brands that include Innovations, Infashion, Reader’s Digest, GAIAM,  Fox Collection and Entertainment Masters.

The new broadcast agreement with Seven will commence on 1 July 2024, and TVSN will  transition customers with exciting offers during the changeover.